Representantes de los Beatles mantienen conversaciones con dos compañías para crear un videojuego centrado en el grupo musical británico, publica hoy el 'Financial Times'.
Los representantes han conversado con Activision y MTV Games, fabricantes de los juegos 'Guitar Hero' y 'Rock Band', según el rotativo económico, que resalta que el acuerdo puede estar valorado en millones de dólares y podría alcanzarse en unas semanas. El 'Financial Times' puntualiza que primero tendrá que recibir el visto bueno de Apple Corps, la compañía establecida por la banda para supervisar sus intereses comerciales, y EMI, el grupo de música británica propietaria de las grabaciones de los Beatles. El periódico resalta que los Beatles que aún viven han sido cautelosos a la hora de explotar su material en nuevas plataformas. Según el rotativo, Apple Corps ha empezado a trabajar de manera más activa en los últimos meses, desde que Jeff Jones asumió su cargo como director ejecutivo. La compañía ha permitido que las composiciones de los Beatles sean utilizadas, por ejemplo, en un espectáculo en Las Vegas (EE.UU.).
Fuente: www.lavanguardia.es
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Beatles representatives are in talks with two companies to create a Beatles-themed video game in a move that could pave the way for a broader licensing of the Fab Four's catalogue.
The representatives have held discussions with both Acti-vision and MTV Games, the respective makers of the Guitar Hero and Rock Band games, in which players strum along to favourite songs or form virtual bands.
A final deal would be worth several million dollars, according to a person familiar with the talks, and could be reached in a matter of weeks. However, it would have first to win the blessing of both Apple Corps, the company established by the band to oversee its business interests, and EMI, the UK music group that owns the Beatles master recordings. Both declined to comment.
The surviving Beatles and their heirs have been cautious about exploiting their material on new platforms. They were slow to re-issue their albums on compact disc.
In spite of repeated discussions, EMI and Apple Corps have yet to license Beatles recordings for digital use, including for sale through Apple's iTunes music store.
Apple Corps has become more active in recent months since Jeff Jones took over as chief executive.
The company, whose board includes Paul McCartney, Ringo Starr, Olivia Harrison and Yoko Ono Lennon, has allowed Beatles compositions to be used on American Idol and in a Las Vegas show.
Martin Bandier, chief executive of Sony/ATV Music Publishing, which controls more than 200 Beatles copyrights, said the exposure on American Idol had yielded a number of inquiries, including from mobile phone carriers.
By Joshua Chaffin in New York and Chris Nuttall in San Francisco
Fuente: www.ft.com
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